History: $3 lift tickets
“$3 half-day skiing at S-mass Sat.” announced a headline in the Dec. 18, 1969 Aspen Times. “Snowmass-at-Aspen will offer students and visitors an early Christmas present Saturday afternoon, Dec. 20. It will include reduced-rate ski tickets, tube races, skating, swimming, ski movies and hot spiced wine. Special ski tickets, good from noon to closing, will cost $3 for adults and $1 for children. Season-pass holders will be asked to pay $1 for activities other than skiing. … The occasion is the third annual Snowmass-at-Aspen Day and is made possible by the Aspen Ski Corp. The Ski Corp. donates all receipts from the special tickets to the Aspen Junior Ski Team and the Winterskol Carnival. If snow conditions permit, all seven Snowmass lifts will be in operation for the first time. However, there is some question whether the Campground lifts and two new double chairs will see service. A feature of the afternoon is the screening of three ski movies including Aspenite Bob Hadden’s ‘Ski Film Fantasy.’” The films also included “Stein Turned On” for the Northland Ski Co. featuring Snowmass Ski School Director Stein Eriksen and the Lange boot company’s “Ski Racer” produced by Summit Films.