Letter: Exposure is priceless | AspenTimes.com

Letter: Exposure is priceless

In reference to Bill Dinsmoor’s comments in Monday’s “Pro Challenge hurts sales, according to business owners” (The Aspen Times), while it may cause some issues for a few people, the USA Pro Challenge does give Aspen great exposure to millions nationally and internationally, to the extent we could not afford to purchase. You could always use that downtime to clean up the exterior of your building.

David Kerr


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