Skico planning 2-week bash to end boarding ban on Ajax
Mixing the Aspen Skiing Co.’s efforts to extend business into April and the permanent dismantling of the snowboard ban on Aspen Mountain is resulting in big plans for a two-week party.Each day between March 31 and April 15 will feature skiing and snowboarding competitions and a concert series featuring bands and disc jockeys each day on the mountain.Anheuser-Busch has signed on as the title sponsor of Spring Jam to promote its new energy drink, called 180. There will be no shortage of the product name. The 180 Spring Jam will feature the 180 Outdoor Concert Series and samples of the 180 Energy Drink.Spring Jam will kick off March 31 with a celebration of the last day that Aspen Mountain will be open only to skiers. The party will feature the 2nd annual Wild Dash for Cash, where skiing contestants make their way through a course to try to claim a purse, as well as the Buckaroo’s Bump-Off competition and a barbecue.A snowboarding celebration will be held the same day at Highlands with live music, competitions and the usual shenanigans at the “locals’ mountain.”The day ends with a bang with the night-time KickAspen Big Air Invitational, a pro ski and snowboard event taking place at the base of Aspen Mountain and followed by an after-party and concert in downtown Aspen.Snowboarding on Aspen Mountain will also be ushered in with a bang on April 1. Industry leaders and pro riders will be invited to take part in the jam-packed festivities which include opening ceremonies, Terrain Park Jam Sessions, free equipment demos, pro demonstrations, contests, prizes and the 180 Outdoor Concert Series.Events and activities continue at Aspen Mountain through April 5, then move to Snowmass April 6-8 for the televised Superpipe Showdown, a pro snowboarding and skiing superpipe competition.Snowmass Banana Season, a springtime tradition dating back 15 years, runs March 30 through April 8. Activities include the Bartender’s Exotic Drink Contest, on-snow downhill kayak and mountain bike races, Wild Tube Races and the Great Banana Hunt.Festivities return to Aspen Mountain Monday, April 9, through April 15. Highlights include Slopestyle and ultracross competitions, snowboarding camps, synchronized skiing championships, a Pro Patrol Festival, King of the Hill Sumo Challenge and scavenger hunts.180 Spring Jam ends April 15 with Retro ’70s day featuring a Retro Bump Competition, Air & Style Contest, parties, prizes and ’70s cover band Boogie Machine.Lift tickets are available for as low as $29 per day with great lodging deals. 180 Spring Jam lodging specials are available in Aspen/Snowmass throughout April and can be found at http://www.stayaspen.com/aprilspecials.htm.
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Had Hailey Swirbul decided against going to Europe, she would not have finished with a career-best result in Friday’s World Cup opener. Yes, there was a time, and not long ago, when the U.S. ski team member and Roaring Fork Valley native questioned her desire to put on a race bib.