Power of Four? Try 300
What is 300?The Aspen Skiing Co. has abandoned its old offices and moved into a fresh facility at the Aspen Business Center, where all of its new phone numbers begin with the prefix 300. “That’s the first I’ve heard about it,” said Skico director of communications Jeff Hanle, when asked about the 300 designation. “I don’t know if we’re the first to be assigned it, but it’s a new Aspen prefix.”The area code is still 970.An official with Qwest said 300 is a new prefix in Aspen that will be available to all future customers. It is not known how many people in Aspen already have the prefix.The Skico’s move to the ABC, completed in the past few days, was done to bring most of the offices together under one roof.Previously, most Skico offices were located at either Aspen Highlands, where the marketing and communications departments operated, and Snowmass Village, site of several administrative and legal offices. “It was time. People are happy to be all under one roof,” Hanle said. “There will be less running back and forth to Snowmass for meetings.”The Skico originally owned the facility at the ABC but sold it in the mid-1980s. It repurchased the offices about a year ago, according to Hanle, and has given them a makeover.”It’s a great new facility,” Hanle said. “Everything is brand new in there.”But there may be one drawback to the move, as the Skico offices are no longer slopeside.”We can’t walk out the door and jump on a lift anymore,” Hanle laughed. “But we’ll still get our turns in.”Steve Benson’s e-mail address is firstname.lastname@example.org
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For the first time ever last season, skier visits generated by ski passes exceeded skier visits from single- and multi-day lift ticket sales at U.S. resorts, according to a study for National Ski Areas Association.