New Winterskol slogan: Aged To Perfection | AspenTimes.com
YOUR AD HERE »

New Winterskol slogan: Aged To Perfection

Staff report

The Winterskol Committee and Aspen Chamber Resort Association selected “Aged to Perfection” as the official slogan for the 65th annual Winterskol Celebration, Jan. 14 to 17. The winning slogan was submitted by Beth Hensel.

Entrants were asked to submit catchphrases between one and five words that embodied Aspen’s annual toast to winter and embraced the celebration’s 65th anniversary.

Hensel’s prize is one pass to the 2016 Food & Wine Classic in Aspen. Her slogan will appear on buttons, in print and on other promotional and advertising materials for the celebration.

Winterskol dates back to a quiet January in 1951 when local Aspenites decided to celebrate Aspen’s unique alpine lifestyle with an eclectic weekend of festivities. While it was initially intended to bring crowds to town during Aspen’s slower season, it has since developed into one of high-season’s most cherished traditions, with several events dating back all the way to the first Winterskol.


Support Local Journalism

Support Local Journalism

Readers around Aspen and Snowmass Village make the Aspen Times’ work possible. Your financial contribution supports our efforts to deliver quality, locally relevant journalism.

Now more than ever, your support is critical to help us keep our community informed about the evolving coronavirus pandemic and the impact it is having locally. Every contribution, however large or small, will make a difference.

Each donation will be used exclusively for the development and creation of increased news coverage.

For tax deductible donations, click here.
 

Start a dialogue, stay on topic and be civil.
If you don't follow the rules, your comment may be deleted.

User Legend: iconModerator iconTrusted User