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Inside Business: On the move

Aspen, CO Colorado

Blue Tent adds green consultantEL JEBEL Valley-based Internet marking firm Blue Tent Marketing has hired marketing consultant Charles (Colin) Erdman to help the company examine its own sustainability profile and to launch anenvironmental initiative. Erdman also will develop a suite of green Internet marketing services directed toward companies that have a similar ethic in sustainable or eco-friendly products or services.”Consumers and business alike are confused on how to approach the emerging green product marketplace,” says Mr. Erdman. “Consumers are demanding authenticity from their favored brands in their attempt to validate green claims. Businesses are uncertain how to position their product to avoid green-washing Hirsch joins Fleisher Co.BASALT The Fleisher Co. has announced the addition of Scott Hirsch to the brokerage staff of its Basalt office. He brings an extensive background in sales, marketing and advertising to the company. Originally from Louisiana, Scott has lived in the valley for the last 12 years. This third- generation Realtor spent his childhood summers working for his family’s real estate business that developed, owned and managed apartment complexes and rental properties.The Fleisher Co., now in its 33rd year, is a full service real estate firm offering commercial and residential sales, leasing, property management, maintenance and development services. New group sales manager at The St. Regis ASPEN The St. Regis Aspen Resort has hired Carolyn Blake as the new group sales manager for the southeastern United States region. She joined the company on June 9, bringing to the St. Regis 15 years of experience in sales, marketing, public relations, and event planning for the hotel and resort industry. Blake comes to the St. Regis after an eight-year tenure at The Biltmore in Coral Gables, Fla. She was director of group sales at this 280-room golf, tennis and spa resort. Blakes prior posts include working as sales manager at ClubMed, and sales manager for the Greater Miami Convention & Visitors Bureau. Blake received a degree in Recreation Leadership and Management from Ferris State University in Big Rapids, Mich. On the Move is a feature of Inside Business, published Tuesdays in The Aspen Times.