Fox, a founder of ACRA, dies at 67 after battling cancer |

Fox, a founder of ACRA, dies at 67 after battling cancer

Aspen Times Staff Report

Geraldine Fox, 67, a longtime Aspen resident who helped found the Aspen Chamber Resort Association, died in Denver Jan. 16 after a battle with cancer.

Geraldine and her former husband Larry moved to Aspen in the mid-1960s and in the beginning operated the restaurants and bar at the Hotel Jerome.

Later, Geraldine worked for the Aspen Chamber of Commerce, serving as its executive director for many years. During her tenure, she helped perpetuate and initiate many of today’s celebrations, including Food and Wine, Wintersköl, Fourth of July, the Rotary Club’s annual Jeep Fall Color Tour and many employee/employer community picnics.

She helped found the ACRA, thus replacing the chamber of commerce, and then became active in the Aspen real estate community. She moved to Denver in the 1990s and continued in real estate, serving many of her Aspen friends with their Denver ventures.

Geraldine loved Aspen and the mountains. A gourmet cook, she particularly liked preparing picnics and enjoying it with friends in one or another of her many favorite outdoor spots. Her last request was that her friends hold a gathering this summer in celebration of her life and scatter her ashes in the mountains that she so loved. Her friend and Aspen resident Tom Sharkey is in charge of the arrangements.