Carbondale uses $30K for its own ‘stimulus campaign’
Glenwood Springs correspondent
Aspen, CO Colorado
CARBONDALE – Leaders of the local business community, using $30,000 in taxpayer money, are getting set to unleash what is being termed the “Carbondale Stimulus Campaign.”
The campaign, according to one of the organizers, is to start on Nov. 1, and is aimed at getting local businesses and nonprofit organizations involved in an effort to bring people to town to spend time and money here.
The campaign is to last for three months, and involves the issuance of green tickets to patrons of local shops, and to donors to local nonprofit organizations, which will be entered into drawings for “green” prizes.
An organizational meeting, where promoters of the program hope to address a large gathering of local business owners, is scheduled to take place at Carbondale Town Hall on Oct. 22 at 6 p.m.
The town’s Board of Trustees formally voted on Sept. 22 to donate the $30,000, which had initially been requested by organizers a week earlier.
“We’ve been meeting almost weekly to get the format together,” said Chris Chacos, founder of the popular Village Smithy restaurant on Third Street and an activist in local chamber and business affairs.
He said the idea came up in response to a similar effort in Basalt earlier this year.
“Carbondale business owners were sort of intrigued by Basalt’s program,” Chacos said. “It was a little too involved and complicated, we thought.”
The idea for a “green” campaign, Chacos said, arose from Carbondale’s reputation as a hotbed of environmental activism.
“‘GO GREEN – GET GREEN’ will stimulate business by bringing people into stores and services for a chance to win a variety of great prizes.” declares an e-mailed flyer sent out by the Carbondale Chamber of Commerce this week.
Chacos said the prizes include an electric car, a “cargo cruiser” bicycle-trailer rig, an energy audit for a home, cash and other green products.
For additional information please call 963-1890.
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