Carbondale gears up for local ‘stimulus’ promotion
CARBONDALE – Carbondale is gearing up to “Go Green” and “Get Green” with what’s being billed as a local economic rejuvenation promotion centered around the upcoming holiday shopping season.The project was the brain child of Village Smithy restaurant founder Chris Chacos, who chairs the Downtown Preservation Association (DPA).In recent months, the DPA, the Carbondale Council on Arts and Humanities, the Carbondale Chamber of Commerce, town officials and several business owners have worked to put together a package of prizes to be put into a drawing for people who patronize local businesses.The town contributed $30,000 to the program to purchase the grand prize, a Zebra by Zap electric car, and to market the program.”The ‘green’ theme was chosen in staying with Carbondale’s green philosophy,” said Carbondale Chamber Executive Director Sherri Harrison. “We are very excited about getting this going and getting people into local businesses.”The campaign will officially begin Nov. 15 and will continue through Feb. 15, 2010.Prizes include a home energy audit and insulation to be raffled off Nov. 20; a Carbondale Cargo cruiser bike to be raffled Dec. 19; an Eco-Automotive makeover, a set of Green Diamond tires, and Amsoil oil change and K&N filter to be raffled off Jan. 23; and the electric car, which will be raffled off Feb. 13.Other prizes will include cash and RFTA passes. Locations for the prize drawings will be announced.This Friday, program sponsors will do the first of several live radio remote broadcasts in an effort to get the word out, on KDNK from 4-6 p.m. from The Lift in downtown Carbondale. Additional radio remotes are planned for Dec. 5 and Jan. 9 at locations to be announced.”It will also give businesses a chance to come in and sign up to participate,” Harrison said. “We have about 50 businesses on board already, and we hope to get just about every business in Carbondale on board. We’re really creating some excitement around it. It’s been such a great collaborative effort in the community.”Seven live remotes are planned from different locations around Carbondale, and some businesses will have sidewalk sales around the promotion.Here’s how it works:• Participating businesses will be provided a poster for their windows, tickets and a ticket box (decorated by local school students).• Tickets will be numbered and issued to each business (for additional tickets contact the chamber at 963-1890).• Customers obtain one ticket for each visit to a participating business (in accordance with state raffle laws, no purchase is necessary and entrants must be at least 18).• Tickets must be completely filled out, stub given to entrant and ticket put into official box provided.• Employees, officers, agents, owners and their immediate families are not eligible to win at their place of business, but may enter at other businesses.Complete rules will be posted on http://firstname.lastname@example.org
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