Aspen tops state in February bookings, room rates
High in Aspen
Aspen lodges topped all of Colorado for occupancy rates and average room prices, according to a report issued last week. Here’s how it stacked up with other ski resort towns.
Resort Town Occupancy Rate Average Room rate
Aspen 83.8% $528.92
Breckenridge 82.3% $282.88
Vail 81.3% $482.42
Steamboat Springs 75.2% $206.90
Winter Park 59.0% $130.90
Other Resorts 67.7% $287.82
Source: Colorado Hotel and Lodging Association
Aspen lodges topped Colorado for occupancy and room rates in February, according to a report issued last week.
The Rocky Mountain Lodging Report, a survey conducted by the Colorado Hotel and Lodging Association, showed Aspen with 83.8 percent of its guest rooms filled last month. The average daily rate was $528.92, the report said.
All told, lodges surveyed in the report showed Aspen had 29,876 available room nights in February; 25,027 of those were booked, the report said.
Nearby ski resorts weren’t far behind in the occupancy department. Breckenridge reported 82.3 percent in bookings; Vail reported 81.3 percent. Closer to home, Glenwood Springs tallied a 52.2 percent occupancy rate.
Aspen’s average room rate was the only one that eclipsed the $500 mark. Vail was second in the state at $482.42. Glenwood Springs averaged $112.34.
For the first two months of the year, Aspen reported an 81.8 percent booking rate. That’s ahead of last year’s 76.4 percent for January and February, the report said.
Another study for February, issued by Aspen central reservations firm Stay Aspen Snowmass, showed similar results.
Aspen and Snowmass Village combined for a paid occupancy rate of 77.9 percent last month.
“February was another very strong month for both resorts. For the two resorts combined, there were only two out of 28 days in the month where actual occupancies trailed last year by up to two points, and that occurred on Tuesday and Wednesday of the second week of the month,” wrote Bill Tomcich, president of Stay Aspen Snowmass.
Unseasonably warm weather, with daytime temperatures holding steady in the 50s, has defined much of March. Tomcich, in the March 13 report, wrote that March bookings were slightly down in Aspen but up in Snowmass.
“As of the first of the month, overall lodging booking for March were pacing -1.6 percent behind in Aspen, but +6.4 percent ahead in Snowmass,” Tomcich wrote. “By week, only the third week of March was pacing slightly behind. Every other week is pacing strongly ahead. That strong momentum is expected to carry into the first full week of April.”
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