A proposed contest
The Aspen Times should have a contest. They should solicit ideas for additional revenue or cost-cutting in the Roaring Fork Valley, and submit the ideas to the appropriate body (the Aspen Skiing Co., municipality, county, etc.) and on New Year’s Eve give three prizes to the top three ideas. Prizes could be some wine, a ski pass, a hotel weekend, etc., depending on the economic impact of the idea.
I would like to start it off by suggesting that Skico give a free day’s worth of skiing to anyone under 35 on their birthday, lift tickets and rentals.
It’s a Disney idea, but heck, imitation is the best compliment.
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A recent survey of Aspen residents shows that people are happy here, feel safe but are financially insecure.