Aspen History: How much to head up

“Season ski ticket $80 at Highlands,” declared The Aspen Times on Aug. 28, 1969. “A season ticket for an individual at Aspen Highlands will cost $80 if purchased prior to Thanksgiving Day, it was announced this week. From Thanksgiving on, the price goes up to $100. According to Highlands officials, the special rates apply to residents of Aspen, Basalt, Carbondale, and Glenwood Springs, as well as to condominium and other property owners. Before Thanksgiving, the family price is $160. Children under 12 years of age are included in family tickets. An additional $50 per child is charged for youngsters 12-18 years old. Skiers over 18 years of age are considered adults and will pay the $80 individual fee. The family rate after Thanksgiving is $200. Daily tickets this winter for residents of the Roaring Fork Valley will be $6. Last year, residents of the Western Slope were charged $5 for a daily ticket.” The image above shows the ski school sign at the base of Highlands, circa 1970.