Snowmass festival has new name, bigger lineup
March 6, 2013
SNOWMASS VILLAGE – The producers of the Snowmass Mammoth Festival have announced a beefed-up lineup of bands for the rebranded chili and beer festival in June. Headliners include Return to the Dark Side of the Moon, a group of all-star musicians collaborating to perform the Pink Floyd album in its entirety, on Friday night, and the group Awolnation on Saturday. The nine-concert festival will take place in Town Park on June 7 and 8. Other bands include Karl Denson’s Tiny Universe – saxophonist Denson also will join in the Dark Side showcase, which also includes singer Corey Glover and guitarist Blackbyrd McKnight – STRFKR; Fort Collins-based You, Me & Apollo; and Lord Huron. Steve Gumble, whose company has been hired to produce the festival this year, said he is flipping the focus of the event toward music – part of the reason for changing the name of the Chili Pepper and Brew Festival, now in its 10th year. “We sort of felt that was a limiting factor,” he said. “We’re flipping the focus to a music festival with some really cool components.” Overall, the music is geared toward a younger demographic and focuses on indie acts, although with Denson and the Dark Side rendition, there should be something for everyone, Gumble said. Awolnation, which played in the Bud Light Hi-Fi series in Aspen last year, was an obvious choice for headliner because “they’re just a great mountain-town band,” Gumble said. In addition to the festival performances, there will be after-hours shows starting at 11 p.m. in Venga Venga on the Snowmass Village Mall and Base Camp Bar and Grill in Base Village. You, Me & Apollo and Fierce Bad Rabbit are slated for the first night, with STRFKR and Lord Huron on the second. The post-festival shows are a separate ticket, priced at $20. Ticket purchasers are free to roam between the two venues or stake out a spot at one. Gumble said at the Telluride Blues and Brews Festival, also put on by Steve Gumble Productions, people tend to roam between the post-festival venues and the late shows have become very popular. “It works here, and we’re hoping it will work there, too,” he said.
Scheduling shows in the village also is intended to address concerns about moving the festival from Fanny Hill to Town Park, a bigger space that’s also farther away from Snowmass lodges and businesses. “We’re concerned about it, as well, being new. … We don’t want to rip it out of the heart of Snowmass,” Gumble said. “We know (Town Park is) where it really needed to be to grow. … Give it a couple years to grow, and I think the village will really see that growth, as well.” The biggest perk to moving to Town Park is the ability for the chili and beer tastings to take place concurrently with the music, Gumble said. All of the festival components will be on the soccer fields this first year, with 300 camping sites available on the softball fields. There also will be some food and craft booths on site, preferably from Roaring Fork Valley businesses, Gumble said. Tickets go on sale at 10 a.m. March 15. “Early bird” two-day passes are $60 each, Friday tickets are $35 each, and Saturday tickets are $55 each. Two-day camping passes are $30.For more information and to buy tickets, visit http://www.snowmassmammothfest.com.